Blow Energy Drink is packaged in powder form meant to be mixed with other beverages and is distastefully marketed as its name suggests.
But it's the marketing which is revving people up. The kit comes with a mirror and a credit card to cut the stuff, all packaged in a Styrofoam container made to look like a brick of cocaine. ~ WTVM
It’s been in the news for several weeks, in fact Logan Gola, founder of iloveblow.com, has actually milked every bit of press coverage proving the adage that there’s no such thing as bad publicity. Happily taking shots from the talking heads of almost every major news outlet, Mr. Gola has taken advantage of the free airtime knowing that outrage sells… especially to the idiots who think this type of product is trendy and cool.
"We're after the ultra-hip party crowd," says Logan Gola, founder of iloveblow.com, which markets the product. "They get that it's tongue-in-cheek. We are children of the '80s who watched Miami Vice and Scarface." ~ Globeandmail.com
Not wanting to add my share of free advertising, I had avoided reporting on this story until my old friend Amy Winehouse came to the rescue.
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Music pioneer Ike Turner died today at his home in San Marcos, California. While many have to pass away before their influence on a genre is recognized, Ike was already considered part of history and one of the original architects of rock. Famous for his talent, he became even more infamous because of his substance and partner abuse. So unfortunately, while Ike is often accredited as major player in the development of modern music it is his notoriety as a drunken wife batterer that he will be foremost remembered. 